PlanNet Marketing is pleased to welcome Vera Musso to the 20/20 Club! She says, "Ciao! I’m Vera — Italian-Ethiopian, born and raised in beautiful Genova, Italy. For over 10 years, I owned a paninoteca (Italian sandwich and coffee bar), where I poured my heart into serving others with passion and warmth. During those years, I also embraced the world of fashion, modeling in Milan — a city that helped shape my love for travel, style, and culture.
"Eventually, I moved to the U.S. to be closer to my family and now live in sunny Palm Beach, Florida with my amazing husband and our two handsome boys, whom I proudly homeschool. Travel has always been a deep passion of mine. I’ve explored many continents both before and after having kids — but joining this business truly felt like a blessing from above.
"This isn’t just a job — it’s my calling. I was born to travel, to explore, and to help others do the same. Through this business, I get to travel, earn, and most importantly, live life on my terms — without missing those precious moments with my children. My husband and I now get to show the world to our kids while building memories as a family, and that’s something I’ll never take for granted.
"I also love to cook, especially Italian food — it’s another way I express my culture and love for people. But above all, I love God. Without Him, none of this would be possible. My journey, my family, my business — it’s all because of Him.
"There’s no secret to my success. I don’t 'sell' the business — I simply share my life, authentically and consistently. My advice to fellow travelers and business owners is this: Be yourself. Be real. Share your journey. Stay consistent. Set goals that inspire you, not stress you.
"My Italian and Ethiopian roots bring a unique warmth and passion to everything I do, and I’m proud to mix it all together in this beautiful, purpose-driven life. Grateful for the past, excited for the future — and always ready for the next adventure. 
"Fun fact 
about me: I speak four languages — Italian, Amharic (Ethiopian), English — and Spanish too! Speaking multiple languages has helped me connect with people all over the world."
